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sifatahmed
Jan 22, 2022
In Elder Care Forum
Gaining insight, advice, and new perspectives from top B2B marketing industry leaders is an incredible way to help scale your marketing skills and efforts to new heights. And podcasts, which are exploding in availability and popularity, can be a fantastic medium for getting access to those talented and seasoned industry leaders. From the emerging B2B marketing trends to heartfelt stories of life’s great successes and bitter failures, there is so much we can learn by listening to people who have persevered and thrived. And lucky for you, we’ve compiled 20 of the best podcasts for B2B marketers right here. We’ve touched on podcasts a time or two here, with Senior Content Marketing Manager Josh Nite bringing you a first edition of digital marketing podcasts to consider back in 2016. Many of those podcasts have continued to evolve, making it hard not to mention them again here. But there are some new kids on the block, too. And with adoption as a marketing medium and a learning and entertainment tool rising, we hope you’ll find something that strikes your fancy. 2019 January 11 Statistics Image Great stories happen to those who can tell them. — This American Life podcast host Ira Glass @iraglassCLICK TO TWEET Now let’s fast-forward to our list of 20 diverse podcasts that will provide a fascinating array of ideas and trends to expand and improve your B2B marketing efforts, presented in random order. #1 – Marketing Over Coffee Marketing Over Coffee Summary: Marketing Over Coffee explores the 工作职能邮件数据库 intersection of marketing and technology, with news, tips, and author interviews. Hosts: Chris Penn and John Wall Recent Topics on Tap: Influencers, Social Media Listening Tools, Heirarchical Ontology Recent Guests: Brendan Kane, Samuel Monnie, Jocelyn Brown Episode Length: 25 – 30 minutes #2 – Six Pixels of Separation Six Pixels of Separation Summary: Six Pixels of Separation offers insights on brands, consumers, technology and our interconnected world. Hosts: Mitch Joel Recent Topics on Tap: Business, innovation, and the marketing landscape. Recent Guests: Joseph Jaffe, Bernadette Jiwa, Ekaterina Walter Episode Length: One hour #3 – Marketing Smarts Marketing Smarts Summary: Marketing Smarts talks to industry leaders and authors such as Chris Brogan, Ann Handley and Gary Vaynerchuk, as well as c-suite executives from organizations including IBM, National Geographic, Dell, and the Baltimore Ravens. Hosts: Kerry O’Shea Gorgone Recent Topics on Tap: Livestreaming, Branding, and a Scientific Approach to Metrics, Measurement, and Marketing ROI Recent Guests: Laura Gassner Otting, Minter Dial, Brian Fanzo Episode Length: 25 – 35 minutes #4 – Social Media Marketing Podcast Social Media Marketing Summary: Social Media Marketing presents success stories and expert interviews from leading social media marketing professionals. Hosts: Michael Stelzner Recent Topics on Tap: Facebook organic marketing, How to Avoid Distraction as a Marketer Recent Guests: Mari Smith, Brian Solis, Nathan Latka Episode Length: 45 minutes #5 – Scott Stratten’s Unpodcast Scott Stratten's Unpodcast Summary: Scott Stratten’s Unpodcast presents real-life examples, tips and guidance from experts on human resources, marketing and branding, networking, public relations, and customer service. Hosts: Scott Stratten, Alison Stratten Topics on Tap: Instagram Stories, Influencers on Instagram Episode Length: 30 minutes #6 – Adweek’s CMO Moves Adweek's CMO Moves Summary: Adweek’s CMO Moves podcast offers inspiring career advice and the personal success stories behind an array of top marketing leaders. Hosts: Nadine Dietz Topics on Tap: How to Win as a Team, The Hunt for a Signature Move Recent Guests: Emily Culp, Seth Freeman, Meredith Verdone Episode Length: 30 minutes #7 – LinkedIn Live with Marketers LinkedIn Live with Marketers Summary: LinkedIn Live with Marketers is a video-based series that can also be enjoyed listening to only the audio, as the LinkedIn (client) hosts tackle challenges top of mind for marketers. Hosts: Jann Schwarz and others Recent Topics on Tap: The Staying Power of Breakthrough Ideas, Brand Awareness vs. Lead Gen: Battle or Balance? Recent Guests: Wendy Clark, Rob Norman, Peter Weinberg Episode Length: One hour #8 – Lexicon Valley Lexicon Valley Summary: Lexicon Valley digs deeply into language, from pet peeves, syntax, and etymology to neurolinguistics and the death of languages. Hosts: John McWhorter Recent Topics on Tap: Is Social Media Changing English?, One Tongue to Rule Them All Recent Guests: Deborah Tannen, Lane Greene Episode Length: 40 minutes #9 – Should This Exist? Should This Exist? Summary: Should This Exist? is hosted by Flickr and Hunch co-founder Caterina Fake, and explores the impact technology in all its forms has had on humanity. “We’re seeing amazing new technologies that are emerging every day that we need to have a conversation about,” Fake recently told Fast Company.
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