Apr 11, 2022
In Elder Care Forum
Editor’s Guide: ByteDance’s short video business is the benchmark for products in the industry. Douyin, Watermelon Video, and Volcano Video are all buy email list short video apps owned by ByteDance, but in the field of long videos, we rarely see ByteDance. Beating and doing action, why is this? The author of this article starts from three questions and analyzes and discusses the long video business of ByteDance. Let's take a look~ Video content has occupied a considerable part of our time in our daily mobile applications and has become our daily leisure and entertainment channel; Video content is mainly divided into three parts, short video, long video, and a part between long and short videos, called medium video; In the field of short video. The first applications we think of are Douyin and Kuaishou; in the field of long video, we think more of iQiyi, Tencent Video, Youku; the representatives buy email list of the medium video field are Bilibili and watermelon video; ByteDance has its own representatives in both short videos and medium videos. Short videos are Douyin and medium videos are watermelon videos, but long videos are not so prominent; Zhang Yiming's strategic PPT - as long as it is in the field of information distribution, bytes have to be rewritten with algorithms. However, until today, Byte has not changed the pattern of long video on a large scale. Why is this? To understand these two questions. What are the advantages of pitch beating? Does it match the advantages of ByteDance? One is content, the other is traffic, two businesses 01 Long videos buy email list are actually in the business of "content". Long video content pays attention to quality and uniqueness. The long video platform is a competition of comprehensive strength. It pays attention to the richness of the film library, the novelty of the content, and the continuity of the popular content. Long video platforms are more likely to generate revenue through paid viewing, membership system, celebrity peripherals, and video sharing. As the competition of long video platforms increasingly leads to the level of self-made content.